{"id":1853,"date":"2025-07-11T17:30:23","date_gmt":"2025-07-11T17:30:23","guid":{"rendered":"https:\/\/nerecyilmaz.com\/?p=1853"},"modified":"2026-03-02T17:47:53","modified_gmt":"2026-03-02T17:47:53","slug":"instagram-icerikleri-googleda-yayinlaniyor","status":"publish","type":"post","link":"https:\/\/www.nerecyilmaz.com\/tr\/blog\/instagram-icerikleri-googleda-yayinlaniyor\/","title":{"rendered":"Instagram \u0130\u00e7erikleri Google&#8217;da Yay\u0131nlan\u0131yor!"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Instagram i\u00e7eriklerinin Google da yay\u0131nlanmas\u0131 \u00e7ok \u00f6ncedendir g\u00fcndemde olan bir konu. \u00d6zellikle son 2 y\u0131ld\u0131r t\u00fcm sosyal medya platformlar\u0131n\u0131n arama motorlar\u0131na g\u00f6re evrilece\u011finden bahsediyordum. Ayr\u0131ca bu durum \u00e7oktan Youtube, Tiktok ve Linkedin gibi sosyal medya platformlar\u0131nda ba\u015flam\u0131\u015ft\u0131. Instagram\u2019da oyuna dahil olmaya karar verdi.<\/span><\/p><div id=\"ez-toc-container\" class=\"ez-toc-v2_0_82_2 counter-hierarchy ez-toc-counter ez-toc-light-blue ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table Of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"\u0130\u00e7indekiler Tablosunu A\u00e7\/Kapat\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.nerecyilmaz.com\/tr\/blog\/instagram-icerikleri-googleda-yayinlaniyor\/#Gorunurluk_Ayarini_Acma\" >G\u00f6r\u00fcn\u00fcrl\u00fck Ayar\u0131n\u0131 A\u00e7ma<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.nerecyilmaz.com\/tr\/blog\/instagram-icerikleri-googleda-yayinlaniyor\/#Peki_Bizi_Etkiler_mi\" >Peki Bizi Etkiler mi?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.nerecyilmaz.com\/tr\/blog\/instagram-icerikleri-googleda-yayinlaniyor\/#Instagram_Hesabini_Optimize_Etmek\" >Instagram Hesab\u0131n\u0131 Optimize Etmek<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.nerecyilmaz.com\/tr\/blog\/instagram-icerikleri-googleda-yayinlaniyor\/#Instagram_SEO_Yapmalisin\" >Instagram SEO Yapmal\u0131s\u0131n!<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.nerecyilmaz.com\/tr\/blog\/instagram-icerikleri-googleda-yayinlaniyor\/#Anahtar_kelime_Arastirmasi\" >Anahtar kelime Ara\u015ft\u0131rmas\u0131<\/a><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n\n<p><span style=\"font-weight: 400;\">Peki ger\u00e7ekten 10 temmuz itibariyle mi bu karar\u0131 verdi?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Asl\u0131nda hay\u0131r! Ve bir o kadar da ufak bir evet!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Nas\u0131l m\u0131? Anlat\u0131yorum \ud83d\udc47<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1854 aligncenter\" src=\"https:\/\/nerecyilmaz.com\/wp-content\/uploads\/2025\/07\/instagram-icerik-uretmek.webp\" alt=\"instagram i\u00e7erik \u00fcretme\" width=\"406\" height=\"417\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Alttaki bildirim uygulaman\u0131n 10 temmuz 2025 itibariyle uygulanmaya ba\u015flanaca\u011f\u0131n\u0131 duyuruyor. Ki bu do\u011fru!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ancak bu uygulaman\u0131n \u00e7ok daha \u00f6ncesinde yap\u0131ld\u0131\u011f\u0131na dair bir s\u00fcr\u00fc SEO \u00f6rne\u011fi bulunuyor.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">En yak\u0131n \u00f6rneklerinden biri markam \u2018<\/span><a href=\"https:\/\/www.instagram.com\/nerecyilmazz\" rel=\"nofollow noopener\" target=\"_blank\"><b>nerecyilmazz<\/b><\/a><span style=\"font-weight: 400;\">\u2019 hesab\u0131 i\u00e7in en az 4-6 ay \u00f6ncesinde olu\u015fturdu\u011fum \u2018UGC nas\u0131l olunur veya UGC e\u011fitimi\u2019 i\u00e7eriklerim uzun zamand\u0131r arama sonu\u00e7lar\u0131nda yer al\u0131yor.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-1856 aligncenter\" src=\"https:\/\/nerecyilmaz.com\/wp-content\/uploads\/2025\/07\/ugc-nasil-olunur.webp\" alt=\"ugc nas\u0131l olunur\" width=\"679\" height=\"450\" \/><\/p>\n<p><strong>Peki ben bunu nas\u0131l ba\u015fard\u0131m?<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Tabiki instagram i\u00e7eri\u011fimi \u00fcr\u00fcn\/hizmetimle ilgilenecek hedef kitlenin \u00f6n\u00fcne d\u00fc\u015fecek \u015fekilde tasarlayarak!\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ayr\u0131ca hesab\u0131m\u0131 olu\u015fturdu\u011fum g\u00fcnden beri a\u00e7\u0131k tuttu\u011fum bir instagram ayar\u0131n\u0131nda \u00e7ok\u00e7a faydas\u0131 oldu. Hangi ayar? Nas\u0131l a\u00e7\u0131l\u0131r? Anlat\u0131yorum okumaya devam et..<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Gorunurluk_Ayarini_Acma\"><\/span><strong>G\u00f6r\u00fcn\u00fcrl\u00fck Ayar\u0131n\u0131 A\u00e7ma<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Instagram i\u00e7eriklerinin Google\u2019 da g\u00f6z\u00fckmesi i\u00e7in \u00e7ok basit 1 ayar\u0131 a\u00e7man gerekiyor. Yapman gereken:<\/span><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Profiline gir.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ayarlar sekmesini a\u00e7.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Hesap Gizlili\u011fi alan\u0131na t\u0131kla.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Alttaki butonu aktif hale getir. Hepsi bu kadar!<\/span><\/li>\n<\/ol>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-1858 aligncenter\" src=\"https:\/\/nerecyilmaz.com\/wp-content\/uploads\/2025\/07\/instagram-ayarlar.webp\" alt=\"instagram ayarlar a\u00e7ma \" width=\"552\" height=\"307\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Dipnot: \u00d6nceleri yaln\u0131zca masa\u00fcst\u00fc ekranlarda a\u00e7\u0131labilen bu \u00f6zellik yeni yap\u0131lan duyuru ile birlikte mobil cihazlarda da kullan\u0131labilir hale geldi.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Peki_Bizi_Etkiler_mi\"><\/span><strong>Peki Bizi Etkiler mi?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Kesinlikle evet!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Instagram gibi b\u00fcy\u00fck sosyal medya \u015firketlerinin Google\u2019a i\u015f birli\u011fi yapmaya devam etmesi t\u00fcm ta\u015flar\u0131 yerinden oynat\u0131yor. Eski pazarlama mant\u0131\u011f\u0131yla hareket ederek yaln\u0131zca platform \u00f6zelinde yap\u0131lan dijital pazarlama \u00e7al\u0131\u015fmalar\u0131 evrilmek zorunda kal\u0131yor.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">SEO (arama motoru optimizasyonu) bizleri \u015fa\u015f\u0131rtmayarak yine t\u00fcm kanallardaki \u00f6nemini g\u00f6sterirken Instagram \u00f6zelinde \u2018Instagram SEO yapmak\u2019 daha \u00f6nemli bir hale geliyor.<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">K\u0131saca <\/span><\/i><a href=\"https:\/\/nerecyilmaz.com\/tr\/blog\/seo-nasil-yapilir-seo-rehberi\/\" rel=\"nofollow noopener\" target=\"_blank\"><b><i>SEO nedir? SEO nas\u0131l yap\u0131l\u0131r?<\/i><\/b><\/a><i><span style=\"font-weight: 400;\"> \u00d6\u011frenmek i\u00e7in linke t\u0131klayabilirsin.<\/span><\/i><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Arama motorlar\u0131 \u00fczerinden daha fazla kullan\u0131c\u0131ya ula\u015fmak isteyen kurumsal ve ki\u015fisel markalar\u0131n profillerini SEO odakl\u0131 optimize etmeleri gerekiyor.<\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Instagram_Hesabini_Optimize_Etmek\"><\/span><strong>Instagram Hesab\u0131n\u0131 Optimize Etmek<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Instagram hesab\u0131n\u0131 arama motorlar\u0131nda \u00e7\u0131kacak \u015fekilde optimize etmenin 2 ana yolunu altta anlat\u0131yorum.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Instagram_SEO_Yapmalisin\"><\/span><strong>Instagram SEO Yapmal\u0131s\u0131n!<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Instagram SEO; profilini, i\u00e7eriklerini, i\u00e7erik metinlerinden kulland\u0131\u011f\u0131 ba\u015fl\u0131k ve g\u00f6rsel unsurlara kadar hesab\u0131n\u0131 optimize etmek demektir.<\/span><\/p>\n<p><a href=\"https:\/\/nerecyilmaz.com\/tr\/blog\/instagram-seo\/\" rel=\"nofollow noopener\" target=\"_blank\"><b>Instagram SEO nas\u0131l yap\u0131l\u0131r?<\/b><\/a><span style=\"font-weight: 400;\"> \u00d6\u011frenmek ve uygulamak i\u00e7in linke t\u0131klayabilirsin.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Anahtar_kelime_Arastirmasi\"><\/span><strong>Anahtar kelime Ara\u015ft\u0131rmas\u0131<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">SEO\u2019nun temel bile\u015fenlerinden birisi \u2018do\u011fru anahtar kelime kullan\u0131m\u0131 ve optimize edilmi\u015f i\u00e7eriktir\u2019. T\u0131pk\u0131 benim gibi i\u00e7eriklerinin kullan\u0131c\u0131 aramalar\u0131nda \u00e7\u0131kmas\u0131n\u0131 istiyorsan profilinde ve i\u00e7eriklerinde anahtar kelime kullan\u0131m\u0131na \u00f6zen g\u00f6stermelisin.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Anahtar kelime: bir \u00fcr\u00fcn\/hizmetin al\u0131c\u0131s\u0131 hedef kitlenin kulland\u0131\u011f\u0131 arama sorgular\u0131d\u0131r.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Hedef kitlenin arama yaparken kulland\u0131\u011f\u0131 k\u0131sa-uzun kuyruklu anahtar kelimeleri ke\u015ffetmek i\u00e7in Google Ads, ahrefs, semrush gibi ara\u00e7lar kullanabilece\u011fin gibi, Google \u00fczerinden manuel arama yaparak da kullan\u0131c\u0131 sorgular\u0131n\u0131 g\u00f6rebilirsin.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Daha detayl\u0131 <a href=\"https:\/\/nerecyilmaz.com\/tr\/blog\/anahtar-kelime-arastirmasi\/\" rel=\"nofollow noopener\" target=\"_blank\"><strong>anahtar kelime ara\u015ft\u0131rmas\u0131 nas\u0131l yap\u0131l\u0131r?<\/strong><\/a> Hangi ara\u00e7lar kullan\u0131labilir? \u00d6\u011frenmek i\u00e7in t\u0131klay\u0131n.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Instagram i\u00e7eriklerinin Google da yay\u0131nlanmas\u0131 \u00e7ok \u00f6ncedendir g\u00fcndemde olan bir konu. \u00d6zellikle son 2 y\u0131ld\u0131r t\u00fcm sosyal medya platformlar\u0131n\u0131n arama motorlar\u0131na g\u00f6re evrilece\u011finden bahsediyordum. Ayr\u0131ca bu durum \u00e7oktan Youtube, Tiktok ve Linkedin gibi sosyal medya platformlar\u0131nda ba\u015flam\u0131\u015ft\u0131. Instagram\u2019da oyuna dahil olmaya karar verdi. Peki ger\u00e7ekten 10 temmuz itibariyle mi bu karar\u0131 verdi? Asl\u0131nda hay\u0131r! Ve&#8230;<\/p>\n","protected":false},"author":1,"featured_media":2515,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[23],"tags":[],"class_list":["post-1853","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sosyal-medya"],"_links":{"self":[{"href":"https:\/\/www.nerecyilmaz.com\/tr\/wp-json\/wp\/v2\/posts\/1853","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nerecyilmaz.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nerecyilmaz.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nerecyilmaz.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nerecyilmaz.com\/tr\/wp-json\/wp\/v2\/comments?post=1853"}],"version-history":[{"count":1,"href":"https:\/\/www.nerecyilmaz.com\/tr\/wp-json\/wp\/v2\/posts\/1853\/revisions"}],"predecessor-version":[{"id":2517,"href":"https:\/\/www.nerecyilmaz.com\/tr\/wp-json\/wp\/v2\/posts\/1853\/revisions\/2517"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nerecyilmaz.com\/tr\/wp-json\/wp\/v2\/media\/2515"}],"wp:attachment":[{"href":"https:\/\/www.nerecyilmaz.com\/tr\/wp-json\/wp\/v2\/media?parent=1853"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nerecyilmaz.com\/tr\/wp-json\/wp\/v2\/categories?post=1853"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nerecyilmaz.com\/tr\/wp-json\/wp\/v2\/tags?post=1853"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}